Website Design Cost in 2026: Real Pricing + Comparison Table
2026-07-08
"How much does a website cost?" It's the first question every business asks, and unfortunately few agencies answer it clearly. Market prices range from a few million to several hundred million Toman, which only adds to the confusion. This guide breaks down, without the sales pitch, where the prices actually come from, what's worth paying for, and what shouldn't cost you extra.
Why Does Website Pricing Vary So Much?
Because "a website" isn't a single product. The gap between a pre-built theme installed in two days and a custom platform with a bespoke admin panel is like the gap between renting a storefront and constructing a building. Price is driven by:
- Build method: pre-built theme, custom WordPress theme, or from-scratch code (Next.js, Django, Laravel)
- Page count and complexity, plus custom UI design
- E-commerce needs: payment gateway, inventory management, WooCommerce
- Special features: multilingual support, online booking, CRM or accounting integration
- SEO and speed: real technical optimization, not just installing the Yoast plugin
- Post-delivery support
2026 Price Ranges
The figures below reflect the market average for quality work; exact numbers depend on your project's specific needs:
1. Pre-built theme site (budget): roughly 10–30 million Toman. Good for a fast start on a limited budget — but expect a template look, average speed, and limited room to grow.
2. Corporate site with a custom WordPress theme: roughly 40–120 million Toman. A UI designed specifically for your brand, hand-coded with no page builder. The best quality-to-price ratio for most businesses.
3. Online store (custom WooCommerce): roughly 70–200 million Toman depending on product count, payment gateways, and features.
4. Custom build from scratch (Next.js / Django / Laravel): starting around 150 million Toman. For startups, platforms, and systems WordPress can't handle.
Hidden Costs to Plan For
- .ir domain: negligible annual cost (the cheapest line item in the whole project!)
- Hosting: a few million Toman per year, depending on traffic
- Licensed themes/plugins: only relevant with the pre-built theme route
- Content production and monthly SEO: billed separately from the build
- Annual support: typically 15–25% of the project cost
Where You Should Never Cut Corners
Three things should never be bought cheap: UI design, speed and technical infrastructure, and foundational SEO. A site that isn't beautiful fails to build trust, a site that's slow drives visitors away, and a site with no SEO simply won't be seen. Cutting corners on these three is the same as throwing away the entire budget.
On the other hand, you don't need to pay extra for a design agency's name or brand. Look at real portfolio work, test their sites' speed yourself with PageSpeed, and talk to their past clients.
Is a Cheap Website Actually Cheap?
A 10-million-Toman site that brings zero customers is the most expensive site in the world. A good website isn't a cost — it's a sales channel that runs 24 hours a day. The right way to think about it: if the site brings in even two new customers a month, how long does the investment take to pay back?
Summary
In 2026, budget roughly 40–120 million Toman for a professional corporate site with a custom theme, and 70 million Toman and up for an online store. More important than the number is pricing transparency: what exactly you're getting, at what quality, and with what support.
Nexino provides a transparent, itemized quote for every project. Use our free consultation to get an accurate estimate for your site.
Frequently Asked Questions
Is milestone-based payment possible? Yes — projects are typically paid in 2 to 4 stages (deposit, design approval, delivery).
How much extra does a multilingual site cost? Depending on the structure, typically 20–40% on top of the base price.
Can a cheap site be upgraded later? Pre-built themes generally don't have serious upgrade paths and in practice need to be rebuilt from scratch — one of the reasons a custom theme is recommended from the start.